too sexy.

March 29, 2009

While catching up on my RSS feeds and waiting for my very delayed flight back to Madison, I came across a blog post – Understanding Sexy. Honestly, it was a little bit cliche. The old idea that a woman’s not sexy if she’s just running around in lingerie, high heels, and make-up. Of course, this is not a new idea. More often than not, overtly sexy things are more awkward and hilarious than actually sexy. But the post did point me to a report on Victoria’s Secret attempting to change their image. Apparently, Victoria’s Secret feels that it’s gotten “too sexy” and wants to pull it back a little to appeal to more women.

Then, later this week, I read a depressing article on the hit women have taken from our uber-sexualized culture. It presents the idea that despite the feeling that women are now sexually liberated, we’ve instead become restricted by cultural images – that being porn, media, advertising, etc. And sadly, women, being so caught up in shaping themselves to the stereotypical sexy image, are facing major anxiety and self-esteem issues. It seems the commercialization of sex has made it some sort of ultimate, unreachable goal – mostly due to the fact that it’s contingent on being young. As the article quotes, “is there anything more ridiculous than a middle-aged woman waxing off her pubic hair to look prepubescent?”

And if this is where we are right now, maybe Victoria’s Secret’s image change will be positive. It’ll be interesting to see where they decide to take the idea that sexy isn’t purely young and flashy.


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